Voted Best Jeweller in Sydney

Voted best jeweller in Sydney, Simply Diamonds is a bespoke jewellery designer in Sydney CBD. Simply Diamonds in Sydney CBD specialise in finely-crafted individual pieces. We believe that creating a relaxed and no-pressure environment encourages an unrestrained flow of creativity.

About Our Founder

Our founder and head designer, Mark Poter, has over 20 years of unparalleled experience working in the industry. Mark discovered he had a passion for making jewellery during his work experience, opening his eyes to the beauty and fine craftsmanship of jewellery.

Following his passion led to Mark accepting an apprenticeship at one of London’s finest jewellery workshops. He has trained with some of Britain’s most qualified and experienced craftsmen, including a jeweller appointed to the Crown. Mark’s attention to detail and quality craftsmanship gave him the opportunity to fashion exquisite pieces of jewellery for top A-list celebrities and royal families worldwide.

Eventually venturing out on his own and bringing his skills here to Australia, he founded Simply Diamonds in Sydney CBD in 2010. Today, Mark’s vision is to provide world class jewellery for everybody to enjoy at exceptional value. His focus on quality and customer satisfaction made him win the best jeweller in Sydney ABIA award in 2018.

Company Philosophy

Client satisfaction

Client satisfaction is our top priority. No item will leave our studio without passing our strict quality control. This is a special purchase and we believe our clients should receive a piece that exceeds their expectations.

Keeping to our word

We will never make a promise that we cannot keep. We would prefer to miss out on a sale rather than let our clients down.

Value

We will never make a promise that we cannot keep. We would prefer to miss out on a sale rather than let our clients down.

Relationships

We place high importance in building a trusting relationship with our clients. We make sure that we are always there to help them. If ever alterations are needed (e.g. sizing, polishing etc.), we make it our top priority to be of assistance.